Posted in October 2010

The Cool Cycle of Trade Shows and Events

The cycle from cool to old to retro is a punishing cycle. Even the old kitchen appliances that our parents, or we, abhored, are now back and popular once again…and much more expensive than before. Not long ago, it was soooo cool to hide your appliances by matching their exterior with the same wood as … Continue reading

Exhibit Booth or Classroom?

My company, Freeman, is very committed to improving live Face2Face Events.  Trade shows are a huge marketplace for Face2Face networking and education, as well as sales. We’ve all walked through trade shows and watched where the crowds gather.  In the past, it was around exhibit booths that had attractive models, celebrity autograph signings, or some … Continue reading